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A Study on Consumer Perception and Satisfaction towards Home Loan
Subject area: Management and Commerce · Area of research: Home Loan
Abstract
Purchasing a property is also a popular investment option for many people. This promotes real estate development and hence economic growth. However, in today's market, purchasing a property is a difficult task due to the significant financial outlay. Housing financing is taking out a loan and paying monthly installments with low interest rates. The primary goal of this study is to learn about consumer perceptions of house loans among private and public sector banks. It is a primary research article, and data is gathered using a structured questionnaire and customer interactions. The study's findings indicate that public knowledge of house loans is high, and with the benefits and services provided by banks, more customers are prepared to go home as an investment.
Keywords
Home Loan, Consumer Perception, Housing Finance
References
[1] Home First Finance Company. (2017). Retrieved from www.homefirstindia.com
[2] Econ2omic Times. (n.d.). Retrieved from www.economictimes.com
[3] Kotler, P. (2017). Marketing Management
[4] National Home Banking. (2023). Retrieved from www.nhb.org.in
[5] Scholar. (2023). Retrieved from www.scholar.google.com
[6] Scribd. (2023, June). Retrieved from www.scribd.com
[7] Web Reports. (n.d.). Retrieved from www.surveysystems.com
[8] A study on customers view and perception towards home loan- Mrs. Aarti Varma, March2015.
[9] Financial performance of non-banking financial companies in india: an econometric study-Deepak Kumar and Srinivasa Suresh P, July,2017.
[10] Asian Journal of Managerial Science -A Studyon Consumer Perception towards AffordableHousing Loans- Sachin Warade and ShubhangiWalvekar, July-September 2018
How to cite this paper
@article{1704777,
author = {Honey Anant, Imran Nadeem Siddiqui},
title = {A Study on Consumer Perception and Satisfaction towards Home Loan},
journal = {Iconic Research And Engineering Journals},
year = {2023},
volume = {6},
number = {12},
pages = {1059-1063},
issn = {2456-8880},
url = {https://www.irejournals.com/formatedpaper/1704777.pdf},
abstract = {Purchasing a property is also a popular investment option for many people. This promotes real estate development and hence economic growth. However, in today's market, purchasing a property is a difficult task due to the significant financial outlay. Housing financing is taking out a loan and paying monthly installments with low interest rates. The primary goal of this study is to learn about consumer perceptions of house loans among private and public sector banks. It is a primary research article, and data is gathered using a structured questionnaire and customer interactions. The study's findings indicate that public knowledge of house loans is high, and with the benefits and services provided by banks, more customers are prepared to go home as an investment.},
keywords = {Home Loan, Consumer Perception, Housing Finance},
month = {June},
}