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Transformative Technologies in Real Estate: An In-Depth Analysis of Innovation and Market Evolution

Ayush Rastogi Mohit Rastogi

Subject area: Management and Commerce  ·  Area of research: Real Estate

Abstract

Technology has transformed conventional ways of acquiring, selling, and maintaining properties, significantly altering the real estate entrepreneurial scene. Previously reliant on manual methods and social media, the industry has shifted due to technology breakthroughs such as blockchain, online platforms, virtual and augmented reality (VR/AR), and artificial intelligence (AI). These advancements, aided by AI-powered technologies, have increased global market reach, democratized access to real estate listings, and accelerated property searches. VR/AR technology enables immersive, remote property viewings, which saves money and boosts buyer trust. Smart property management systems use the Internet of Things (IoT) to automate regular tasks such as maintenance, rent collection, and tenant communication, allowing for remote property supervision and cost savings. Blockchain has increased transaction security and transparency by using smart contracts and exact record-keeping. Data analytics and AI empower real estate investors by giving predictive insights into market trends, allowing for enhanced risk reduction and personalized investment strategies. As these technologies advance, real estate businesses will increasingly rely on them to boost efficiency, customer satisfaction, and market prospects. Entrepreneurs who capitalize on these advancements will have a significant edge in a highly competitive and ever-changing business.

References

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[2] Latifi, S., Zhang, Y., & Cheng, L. (2019). Blockchain-based real estate market: One method for applying blockchain technology in commercial real estate market. 2019 IEEE International Conference on Blockchain (Blockchain). https://doi.org/10.1109/blockchain.2019.00002

[3] Manko, B. A. (2022). Data analytics in real estate: How Zillow.com uses social media information. International Journal of Teaching and Education, 10(1), 27-33. https://doi.org/10.52950/te.2022.10.1.003

[4] Naeem, N., Rana, I. A., & Nasir, A. R. (2023). Digital real estate: A review of the technologies and tools transforming the industry and society. Smart Construction and Sustainable Cities, 1(1). https://doi.org/10.1007/s44268-023-00016-0

[5] Oprunenco, A., & Akmeemana C. (2018). Using Blockchain to Make Land Registry More Reliable in India. UNDP. https://www.undp.org/blog/using-blockchain-make-land-registry-more-reliable-india

[6] Perifanis, N., & Kitsios, F. (2023). Investigating the influence of artificial intelligence on business value in the Digital Era of strategy: A literature review. Information, 14(2), 85. https://doi.org/10.3390/info14020085

[7] Propertese. (n.d.). Significance of cloud-based real estate management software. NS Propertese. https://propertese.com/blog/the-significance-of-cloud-based-real-estate-management-software-for-property-professionals/

[8] Propstack. (2021, October 28). Propstack - India's leading Real Estate data, analytics and workflow solutions platform. https://www.propstack.com/

[9] Saari, A., Vimpari, J., & Junnila, S. (2022). Blockchain in real estate: Recent developments and empirical applications. Land Use Policy, 121, 106334. https://doi.org/10.1016/j.landusepol.2022.106334

[10] Sahray, K., Sukereman, A. S., Rosman, S. H., & Jaafar, N. H. (2023). The implementation of virtual reality (VR) technology in the real estate industry. PLANNING MALAYSIA, 21. https://doi.org/10.21837/pm.v21i27.1299

[11] Shahrokhi, M., & Parhizgari, A. (2019). Crowdfunding in real estate: Evolutionary and disruptive. Managerial Finance, 46(6), 785-801. https://doi.org/10.1108/mf-10-2018-0492

[12] Wong, G. (2019). Data analytics in corporate real estate: Simple cases and cautions. Corporate Real Estate Journal, 8(4), 296. https://doi.org/10.69554/yhay8157

[13] Wouda, H. P., & Opdenakker, R. (2019). Blockchain technology in commercial real estate transactions. Journal of Property Investment & Finance, 37(6), 570-579. https://doi.org/10.1108/jpif-06-2019-0085

How to cite this paper

Ayush Rastogi, Mohit Rastogi "Transformative Technologies in Real Estate: An In-Depth Analysis of Innovation and Market Evolution" Iconic Research And Engineering Journals Volume 8 Issue 6 2024 Page 456-460
Ayush Rastogi, Mohit Rastogi "Transformative Technologies in Real Estate: An In-Depth Analysis of Innovation and Market Evolution" Iconic Research And Engineering Journals, vol. 8, no. 6, Dec. 2024
Ayush Rastogi, Mohit Rastogi (2024). Transformative Technologies in Real Estate: An In-Depth Analysis of Innovation and Market Evolution. Iconic Research And Engineering Journals, 8(6).
Ayush Rastogi, Mohit Rastogi "Transformative Technologies in Real Estate: An In-Depth Analysis of Innovation and Market Evolution" Iconic Research And Engineering Journals, vol. 8, no. 6, Dec. 2024.
@article{1706702,
      author = {Ayush Rastogi, Mohit Rastogi},
      title = {Transformative Technologies in Real Estate: An In-Depth Analysis of Innovation and Market Evolution},
      journal = {Iconic Research And Engineering Journals},
      year = {2024},
      volume = {8},
      number = {6},
      pages = {456-460},
      issn = {2456-8880},
      url = {https://www.irejournals.com/formatedpaper/1706702.pdf},
      abstract = {Technology has transformed conventional ways of acquiring, selling, and maintaining properties, significantly altering the real estate entrepreneurial scene. Previously reliant on manual methods and social media, the industry has shifted due to technology breakthroughs such as blockchain, online platforms, virtual and augmented reality (VR/AR), and artificial intelligence (AI). These advancements, aided by AI-powered technologies, have increased global market reach, democratized access to real estate listings, and accelerated property searches. VR/AR technology enables immersive, remote property viewings, which saves money and boosts buyer trust. Smart property management systems use the Internet of Things (IoT) to automate regular tasks such as maintenance, rent collection, and tenant communication, allowing for remote property supervision and cost savings. Blockchain has increased transaction security and transparency by using smart contracts and exact record-keeping. Data analytics and AI empower real estate investors by giving predictive insights into market trends, allowing for enhanced risk reduction and personalized investment strategies. As these technologies advance, real estate businesses will increasingly rely on them to boost efficiency, customer satisfaction, and market prospects. Entrepreneurs who capitalize on these advancements will have a significant edge in a highly competitive and ever-changing business.},
      month = {December},
  }