A Comparative Study of MTN and Globacom Corporate Social Responsibility in Rivers State.

References

[1] Adeyanju, O.D. (2012). An Assessment of the Impact of Corporate Social Responsibility on Nigerian Society: The Examples of Banking and Communication Industries. Universal Journal of Marketing and Business Research, I (1), 17-43. Retrievedfromhttp://www.universalresearchjournals.org/ujmbr on November 18, 2022

[2] Ahaotu, I.H. (2014). An Analysis of Corporate Social Responsibility Practices of GSM Operators in Nigeria. An unpublished M.A. thesis submitted to University of Nigeia, Nsukka.

[3] Ango, M. A. (2012). Business Ethics and Practices in Multinational Companies: Evidence from Nigeria. European Journal of Humanities and Social Sciences, 14(1), 650-665.

[4] Brown, L. E. (2012). Corporate Social Responsibility in NCAA Athletics, Retrieved from https://etd.ohiolink.edu/!etd.send_file?accession=osu1337557941&disposition=inline on November 18, 2022.

[5] Chapple, W., Crane, A & Matten, D. (2003). Behind the Mask: Revealing the True Face Of Corporate Citizenship. Journal of Business Ethics, 45 (1-), 109-120.

[6] Clarkson, M. (1995). A Stakeholder Framework for Analyzing and Evaluating Corporate Social Performance. Academy of Management Review, 26 (3), 363-380.

[7] Dang, D.Y., Dang, C.P. &Danladi, M.Z. (2014). Corporate Social Responsibility and Community Relations in Nigeria: A Case Study of Grand Cereals Limited. Issues in Business Management and Economics, 2 (7), 121-127. Retrieved from http://www.journalisues.org/IBME/ on October 28, 2022

[8] Dixon-Ogbechi, B.N. &Jagun, S.O. (2013). Application of AHP to Determine Consumers’ Perceptions of CSR Strategy for Organizations in the Nigerian GSM Telecommunication Industry. Proceedings of the International Symposium on the Analytic Hierarchy Process.

[9] Freeman, R. E. (2000). Value creation and trade: A stakeholder approach. Working paper series.

[10] Friedman, M. (1993). The social responsibility of business is to increase its profit. In T. Beauchamp & N.E Bowie (Eds.). Ethical Theory and Business. Pp. 51-56. London: Pearson Education International.

[11] Friedman, M. (2004). The Social Responsibility of Business is to Increase IPS Profit. In T. L Beauchamp & N. E. BouliePp 51-56. London: Pearson Education International.

[12] Globacom Nigeria. (2013). Events and Sponsorships. Retrievedfromhttp://www.gloworld.com/events_sponsorships.asp on October 6, 2022.

[13] MTN (2012). Corporate Information. Retrieved from:http://www.mtnonline.com/aboutmtn/corporate-information November 17, 2022.

[14] New Nigeria Foundation (2007). Corporate Social Responsibility Performance in Nigeria: An Evaluation. Lagos: New Nigeria Foundation.

[15] Nsikan, J.E., Umoh, V.A. &Bariate, M. (2015). Corporate Social Responsibility and Mobile Telecommunication Competitiveness in Nigeria: The Case of MTN Nigeria. American Journal of Industrial and Business Management. (5) 527-537. Retrievedfrom:http://www.dx.doi.org/10.4236/ajibm.2015.58052 on December 3, 2016.

[16] Nwodu, C. L. (2010). Community relations: In K. O. Nworgu (Ed.) Mass communication: Theory and Practice. 311-324. Owerri: Ultimate Books.

[17] Omodiaogbe, S. (2013). Nigerian Telecommunication Sector: MTN Nigeria as a Case Study:Retrievedfromhttp://www.Pdfonline.com/MTN.htm on December 19, 2022.

[18] Osemene, O.F. (2012). Corporate Social Responsibility Practices in Mobile Telecommunication Industries in Nigeria. European Journal of Business and Management. 4 (8), 149-159.

[19] Raimi, L., Adeleke, I.A., Aljadani, A. &Fadipe, A.O. (2014). Survey on the Adequacy and Effectiveness of Regulations on Corporate Social Responsibility and Social Reporting: Evidence from the Nigerian Telecommunication Industry. Net Journal of Business Management, 2 (2), 18-30.

[20] Ramsey (2012). Corporate Social Responsibility in the Context of the Stakeholders Theory FATA University.

[21] Rim-Rukeh, A., Ogbemi, O.B & Imide, I.O. (2008). Corporate Social Responsibility as a Strategy to Reducing Conflict between Oil Companies and Host Communities in the Niger Delta, Nigeria. In E.M Mojaye, E. Arhaba, E. Soola& L. Oso. (Eds). Media, Dialogue, Peace Building and Reconciliation: Conference Proceedings. 645-657. Delta State Chapter. African Council for Communication Education.

[22] Runhaar, H. & Lafferty (2008) “Governing Corporate Social Responsibility: An Assessment of the Contributions of the UN Global Compact to CSR Strategies in the Telecommunications Industry”. Journal of Business Ethics, Vol. 84 (4), Pp. 479-495.

[23] Valor, C. (2005). Corporate Social Responsibility and Corporate Citizenship: Towards Corporate Accountability. Business and Society Review. 110 (2), 191-212.

[24] Weiss, W.J. (2006). Ethics Codes, Business Ethics. (4thed). Thomson South Western: USA.

[25] Werther, W.B. & Chandler, D. (2006). Strategic Corporate Social Responsibility: Stakeholder in a Global Environment, Thousand Oaks, CA: Sage Publications Inc.

[26] World Business Council for Sustainable Development (2002). Business Case for Sustainable Development: Making a Difference towards the Johannesburg Summit 2002 and Beyond. Retrieved from: https://www.wbesd.org/DocRoot/rZNj49UFOokxGudLfDtc/businesscase.pdf (accessed 10-7-2022)

@article{1709593,
      author = {WOSU, Chimamkpam},
      title = {A Comparative Study of MTN and Globacom Corporate Social Responsibility in Rivers State.},
      journal = {Iconic Research And Engineering Journals},
      year = {2025},
      volume = {9},
      number = {1},
      pages = {722-736},
      issn = {2456-8880},
      url = {https://www.irejournals.com/formatedpaper/1709593.pdf},
      abstract = {This study examines carefully the public insight of the projects and socio-cultural events sponsored by MTN and GLOBACOM that is tailored towards reducing the negative impact of their activities in Rivers State. It also explores the strategies adopted by both telecommunication industries in achieving the cooperate social responsibility goals in Rivers State. The stakeholders and system theory was utilized in this study. The research design employed in the study was the Survey Research method and the research instruments were questionnaire and the interview schedule. The population of the study comprises of all male/ female, adults and adolescents from the selected six Local Government Areas. From the findings of this study, it was revealed that both telecommunication industries have corporate social responsibility initiatives that are put in place as a way of giving back to the people of River State but however, their actual practices is considered inadequate to the people of Rivers State. When it comes to health care services in Rivers State, MTN had a better record than GLOBACOM. MTN and GLOBACOM performed poorly when it comes to educational and social amenities. Findings further shows that GLOBACOM made a great Impact by performing greatly when it comes to sponsoring of socio-cultural events and adopting a more adequate strategy of relating to the people in their host communities. Hence GLOBACOM image and reputation were better rated in Rivers State than MTN. Based on the findings, it was recommended that MTN and GLOBACOM should improve on their corporate social responsibility practices by providing more projects in Rivers State especially in areas like building classroom blocks, renovations of schools and sponsoring of educational programmes. MTN should also learn to consult various stakeholders as a strategy of creating a more positive image while GLOBACOM on the other hand is required to pay more attention in areas of health or sponsoring health programmes.},
      month = {July},
  }