Screens of Resistance: Nollywood, Cultural Activism, and the Politics of Social Commentary

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@article{1710527,
      author = {Achibi Sam Dede, PhD},
      title = {Screens of Resistance: Nollywood, Cultural Activism, and the Politics of Social Commentary},
      journal = {Iconic Research And Engineering Journals},
      year = {2025},
      volume = {9},
      number = {3},
      pages = {1152-1166},
      issn = {2456-8880},
      url = {https://www.irejournals.com/formatedpaper/1710527.pdf},
      abstract = {Nollywood has long been celebrated as an engine of popular entertainment, yet its role as a medium of social critique and cultural activism is increasingly difficult to ignore. This article examines how Nigerian cinema has evolved into a site of resistance, where filmmakers deploy narrative, affect, and symbolism to contest corruption, gender oppression, and political violence. Using a mixed-methods approach that combines textual analysis of key films (King of Boys, Citation, ?l?t?r?, The Milkmaid, 4th Republic, Shanty Town) with audience reception data, the study shows that Nollywood?s interventions are both disruptive and ambivalent. On one hand, it provides counter-narratives to state silence, amplifies feminist struggles, and dramatizes corruption as systemic malaise. On the other, its activist potential is limited by commercialization, global streaming economies, and state hostility to dissent. Framed by theories of representation, the public sphere, and affective politics, the article situates Nollywood as a cultural battleground where entertainment, activism, and spectacle converge. The findings highlight the contradictions of cinematic activism: it raises awareness and stirs affect yet struggles to convert emotional resonance into sustained political mobilization. The article concludes that Nollywood?s future as a vehicle of social change depends on alliances with grassroots movements, stronger feminist filmmaking, and defending artistic freedom in a repressive climate. Ultimately, Nollywood should be understood not as a passive mirror of society but as an active agent shaping Nigeria?s contested cultural and political futures.},
      keywords = {Nollywood, Cultural Activism, Social Commentary, Nigerian Cinema, Corruption, Feminism, Violence, Audience Reception},
      month = {September},
      doi = {https://doi.org/10.64388/IREV9I3-1710527-3998}
  }