Abstract
In the digital age, activism has transcended traditional boundaries, finding new life and influence through online platforms. This study explores digital activism using a case study approach to examine how social movements leverage digital tools to mobilize supporters, influence public opinion, and drive social or political change. By analyzing notable cases—such as the #BlackLivesMatter movement, the Arab Spring, and climate justice campaigns led by youth activists like Greta Thunberg— this research identifies key strategies, challenges, and outcomes associated with digital activism. The study highlights the role of social media, hashtags, and digital storytelling in amplifying marginalized voices and fostering global solidarity. It also considers the limitations of digital activism, including issues of misinformation, surveillance, and digital divides. This case-based analysis provides a nuanced understanding of how activism is evolving in the digital era, offering insights for scholars, policymakers, and activists aiming to harness the power of digital media for social change.
Keywords
Digital Activism, Social Media, Online Movements, Case Study Explorer.
Citations
IRE Journals:
Bibi Kubra
"Exploring Digital Activism: A Case Study Approach" Iconic Research And Engineering Journals Volume 9 Issue 4 2025 Page 829-832
IEEE:
Bibi Kubra
"Exploring Digital Activism: A Case Study Approach" Iconic Research And Engineering Journals, 9(4)
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