In today?s competitive and rapidly evolving business environment, making the right strategic decisions determines whether an enterprise thrives or declines. Business analysis has become a key managerial function that helps organizations make informed, data-backed decisions instead of relying on intuition alone. This research paper explores how business analysis supports strategic decision-making, focusing on its role, methodologies, tools, and real-world applications. The findings suggest that effective business analysis helps enterprises minimize risks, enhance performance, and align decisions with long-term goals.
Business Analysis, Strategic Decision-Making, Data Analytics, Management, Organizational Strategy
IRE Journals:
Arpit Tiwari "How Business Analysis Improves Strategic Decision-Making in Enterprises" Iconic Research And Engineering Journals Volume 9 Issue 5 2025 Page 959-960 https://doi.org/10.64388/IREV9I5-1711966
IEEE:
Arpit Tiwari
"How Business Analysis Improves Strategic Decision-Making in Enterprises" Iconic Research And Engineering Journals, 9(5) https://doi.org/10.64388/IREV9I5-1711966