Home / Current Issue / Paper 1722113
Service Delivery Alleviation to Customer Relations: Vibrant Engagement Plan
Subject area: Arts, Social Sciences and Humanities · Area of research: Education
DOI: https://doi.org/10.64388/IREV10I2-1722113
Abstract
The study concerns with, SERVICE DELIVERY ALLEVIATION TO CUSTOMER RELATIONS: VIBRANT ENGAGEMENT PLAN. This form of customer relations helps build strong relationships and goodwill through time, money, or product donations. It builds high credibility and it is essential for all businesses, and it is no different with community relations. That’s why this study was conducted to determine the extent of quality service delivery to customer’s relation at Biofree Group of Companies, LapuLapu City, Cebu, Philippine as basis for Vibrant Engagement Plan. Descriptive-survey-quantitative research method was used in this study. Descriptive survey is a method of collecting information by interviewing or administering a questionnaire to a sample of individuals. This also involved a common techniques and procedures, followed by a personal interview to respondents to obtain a sufficient data. The statistical treatment used were frequency determination, percentage, average weighted mean and ranking. This includes the methods, environment, respondents instruments, procedures and the statistical analysis of data. Result shows that as perceived by respondents, the extent of quality service delivery of Biofree Group of Co. employees was Moderately Executed. Generally, the result showed that the status of customer relations was described as Agree. The null hypothesis showed a significant relationship between Quality Service and reliability, empathy and customer engagement. There were issues and concerns identified in this research that affects the extent of quality service delivery Biofree Group of Co. employees which can be very well addressed with the collaborative efforts of the Top Management and Department Leads. It is therefore recommended that in order to address the gap that affect the delivery of quality service of the employees, a Vibrant Engagement Plan be transmitted to the concerned officials for consideration and proper implementation.
Keywords
Public Administration, Community Relations in Business Evolution Resilient Employee for Quality Service, Descriptive-Quantitative Research Method; Cebu City 6000, Philippines.
References
[1] Balcazar, F. E., Keys, C. B., & Vryhof, J. A. (2019). Empowerment. In L. A. Jason, O. Glantsman, J. F. O’Brien, & K. N. Ramian (Eds.), Introduction to Community Psychology: Becoming an agent of change. Retrieved from: https://press.rebus.community/introductiontocommunitypsychology/chapter/empowerment/
[2] Business Bliss Consultants FZE. 2021. Community Empowerment Theory. Published: 29th Oct 2021. Retrieved from https://ukdiss.com/examples/community-empowerment-theory.php?vref=1
[3] Caballero, 2018. International Journal of Management and Commerce Innovations ISSN 2348-7585 (Online) Vol. 6, Issue 1, pp: (2151-2155), Month: April - September 2018, Available at: www.researchpublish.com Page | 2151 Research Publish Journals Factors Affecting Tenured BPO Employees Mila Mae A. Caballero Cebu Institute of Technology
[4] Maya‐Jariego, I., De La Peña-Leiva, A., et al., (2019). Personal networks, social media, and community cohesion in the strategies of peace‐building agents in Colombia to counteract the segregation of displaced populations. Journal of Community Psychology, 1– 13. https://doi.org/10.1002/jcop.22173
[5] Mukucha, P., et al. (2020) The effects of business process outsourcing on the quality of catering services in tertiary education industry in Zimbabwe, Cogent Business & Management, 7:1, DOI: 10.1080/23311975.2020.1741314
[6] Olson, B. D., O’Brien, J. F., & Mingo, E. (2019). Social and political change. In L. A. Jason, O. Glantsman, J. F. O’Brien, & K. N. Ramian (Eds.), Introduction to Community Psychology: Becoming an agent of change. https://press.rebus.community/introductiontocommunitypsychology/chapter/social-and-political-change/
[7] Palmer, G. L., Ferńandez, J. S., Lee, G., Masud, H., Hilson, S., Tang, C. . . . Bernai, I. (2019). Oppression and power. In L. A. Jason, O. Glantsman, J. F. O’Brien, & K. N. Ramian (Eds.), Introduction to Community Psychology: Becoming an agent of change. https://press.rebus.community/introductiontocommunitypsychology/chapter/oppression-and-power/
[8] Reich, S. M., Bishop, B., et al., (2017). Catalysts and connections: The (Brief) history of Community Psychology throughout the world. In M. A. Bond, I. Serrano-Garcia, & C. B. Keys (Eds.), APA handbook of Community Psychology: Theoretical foundations, core concepts, and emerging challenges (Vol. 1, pp. 22-66). American Psychological Association.
[9] Rodela, J. 2019. Effects of BPO on The Global Economy and What They Mean For Your Business. Published: November 22, 2019. Retrieved from: https://selectvoicecom.com.au/blog/effects-of-bpo-on-the-global-economy-and-what-they-mean-for-your-business/
[10] Watkins, M. W. (2018). Exploratory factor analysis: A guide to best practice. Journal of Black Psychology, 44(3), 219–246. https://doi.org/10.1177/0095798418771807 [Crossref], [Web of Science ®], [Google Scholar]
[11] Republic Act of 10173 - The Data Privacy Act of 2012
[12] Republic Act 9418 - An Act Institutionalizing A Strategy For Rural Development, Strengthening Volunteerism And For Other Purposes
[13] Republic Act No. 11032 or the Ease of Doing Business (EDB) of 2018
[14] Republic Act 10844: The Department of Information and Communications Technology Act of 2015 House Bill 6137 or the “Corporate Social Responsibility Act”,
[15] Asser Pro, n. d. Availability of Talent. Retrieved from https://www.assert.pro/research/talent-availability/
[16] Bloomenthal, A. What Is Business Process Outsourcing (BPO), and How Does It Work? Updated September 06, 2022 https://www.investopedia.com/terms/b/business-process-outsourcing.asp
[17] CGS BPO Team, 2021. Using BPO Metrics to Create Stronger BPO Partnerships. Posted on June 08, 2021. Retrieved from: https://www.cgsinc.com/blog/using-bpo-metrics-to-create-stronger-bpo-partnerships
[18] Indeed Editorial Team, 2023. Common Positions in a Company (And What They Do. UpdatedUpdated March 4, 2023. Retrieved from: https://www.indeed.com/career-advice/finding-a-job/common-positions-in- company#:~:text=What%20are%20positions%20in%20a,you%20receive%20for%20your%20work
[19] Jill Kent aka PR Superstar, 2020. What is Community Relations? Posted on Oct 30, 2020. Retrieved from: https://prsuperstaruk.medium.com/what-is-community-relations-76680cf5e8b2
[20] Kent State University, 2021. SPSS TUTORIALS: Pearson Correlation Retrieved from: https://libguides.library.kent.edu/spss/pearsoncorr
[21] Lance, 2022. How to deal with difficult clients (and avoid them!) Updated 22 Nov 2022. Retrieved from: https://www.ignitionapp.com/blog/deal-with-difficult-clients#:~:text=Difficult%20clients%20are%20part%20of,values%20–%20or%20your%20team's%20culture.
[22] Live Vox, 2022. Achieving and Maintaining a Dynamic Customer Engagement Strategy. Posted on August 27, 2022. Retrieved from: https://livevox.com/achieving-and-maintaining-a-dynamic-customer-engagement-strategy/#gref
[23] Live Agent, n.d.Top Call Center Industry Standard Metrics. Retrieved from: https://www.liveagent.com/academy/best-practices-industry-standards/
[24] Maclyn, DSM, 2021. What Is Community Relations and Why Is It Important? Posted on July 20, 2021. Retrieved from: https://maclyngroup.com/marketing/what-is-community-relations-and-why-is-it-important/
[25] N. MrázováNatália Mrázová, N.M., 2020. What Does it Take to be a Call center agent + Posted on 6 Aug 2020. Retrieved from: https://www.cloudtalk.io/blog/what-are-the-duties-and-responsibilities-of-call-center-agents/ PTPIN.com. n. d. What is Schedule Adherence? Retrieved from: https://ptpinc.com/glossary/top-12-call-center-metrics/schedule-adherence/
[26] Qualtrics, 2020. How to measure service quality. Posted on May 21, 2020. Updated August 19, 2022. Retrieved from: https://www.qualtrics.com/blog/how-to-measure-service-quality/
[27] Sachs, S. 2020. 8 customer service metrics to measure call center success. Posted on 20 Nov. 2020. Retrieved from: https://www.techtarget.com/searchcustomerexperience/tip/8-customer-service-metrics-to-measure-call-center-success
[28] Sapardic, J. 2023. What Is Customer Relations? Definition, Benefits & Tips. Updated Apr 28, 2023. Retrieved from: https://www.tidio.com/blog/customer-relationship/
[29] Sematext, n.d. What Is Response Time? Retrieved from: https://sematext.com/glossary/response-time/
[30] Sienkiewicz, A. 2022. What Is Customer Relations? Definition, Best Practices & Benefits [+9 Examples]. Updated Aug 17, 2022. Retrieved from: https://www.tidio.com/blog/customer-relationship/
How to cite this paper
@article{1722113,
author = {Jeffruss Jose T. Canonigo, Dr. Marilyn M. Miranda, Dr. Julia T. Canonigo, Dr. Rebecca Manalastas},
title = {Service Delivery Alleviation to Customer Relations: Vibrant Engagement Plan},
journal = {Iconic Research And Engineering Journals},
year = {2026},
volume = {10},
number = {2},
pages = {653-687},
issn = {2456-8880},
url = {https://www.irejournals.com/formatedpaper/1722113.pdf},
abstract = {The study concerns with, SERVICE DELIVERY ALLEVIATION TO CUSTOMER RELATIONS: VIBRANT ENGAGEMENT PLAN. This form of customer relations helps build strong relationships and goodwill through time, money, or product donations. It builds high credibility and it is essential for all businesses, and it is no different with community relations. That’s why this study was conducted to determine the extent of quality service delivery to customer’s relation at Biofree Group of Companies, LapuLapu City, Cebu, Philippine as basis for Vibrant Engagement Plan. Descriptive-survey-quantitative research method was used in this study. Descriptive survey is a method of collecting information by interviewing or administering a questionnaire to a sample of individuals. This also involved a common techniques and procedures, followed by a personal interview to respondents to obtain a sufficient data. The statistical treatment used were frequency determination, percentage, average weighted mean and ranking. This includes the methods, environment, respondents instruments, procedures and the statistical analysis of data. Result shows that as perceived by respondents, the extent of quality service delivery of Biofree Group of Co. employees was Moderately Executed. Generally, the result showed that the status of customer relations was described as Agree. The null hypothesis showed a significant relationship between Quality Service and reliability, empathy and customer engagement. There were issues and concerns identified in this research that affects the extent of quality service delivery Biofree Group of Co. employees which can be very well addressed with the collaborative efforts of the Top Management and Department Leads. It is therefore recommended that in order to address the gap that affect the delivery of quality service of the employees, a Vibrant Engagement Plan be transmitted to the concerned officials for consideration and proper implementation. },
keywords = {Public Administration, Community Relations in Business Evolution Resilient Employee for Quality Service, Descriptive-Quantitative Research Method; Cebu City 6000, Philippines.},
month = {August},
doi = {https://doi.org/10.64388/IREV10I2-1722113}
}