Standardization of Logistics Processes in Expanding Organizations: Challenges in Integrating Multiple Units and Brands

References

[1] Haag L, Sandberg E. Exploring key logistics characteristics supporting embeddedness in retailers’ geographical expansion. Int Rev Retail Distrib Consum Res. 2019;30:1–26. https://doi.org/10.1080/09593969.2019.1683052

[2] Haag L. Dynamic capabilities for managing logistics challenges of retailers [dissertation]. Linköping: Linköping University; 2021. https://doi.org/10.3384/diss.diva-178834

[3] Shcherbakov V, Silkina G. Supply chain management open innovation: Virtual integration in the network logistics system. J Open Innov Technol Mark Complex. 2021. https://doi.org/10.3390/joitmc7010054

[4] Liu Y, Song G. Role of logistics integration capability in enhancing performance in omni-channel retailing: Supply chain integration as mediator. Sustainability. 2023. https://doi.org/10.3390/su15119053

[5] Rodrigues AM, Stank T, Lynch DF. Linking strategy, structure, process, and performance in integrated logistics. J Bus Logist. 2004;25:65–94. https://doi.org/10.1002/j.2158-1592.2004.tb00182.x

[6] Winkelhaus S, Grosse E. Logistics 4.0: a systematic review towards a new logistics system. Int J Prod Res. 2019;58:18–43. https://doi.org/10.1080/00207543.2019.1612964

[7] Jalal A, Toso E, Morabito R. Integrated approaches for logistics network planning: a systematic literature review. Int J Prod Res. 2021;60:5697–5725. https://doi.org/10.1080/00207543.2021.1963875

[8] Albrecht T, Baier M-S, Gimpel H, Meierhöfer S, Röglinger M, Schlüchtermann J, et al. Leveraging digital technologies in logistics 4.0: Insights on affordances from intralogistics processes. Inf Syst Front. 2023;26:755–774. https://doi.org/10.1007/s10796-023-10394-6

[9] Rozendo SL, Martins GB, Soares ML, Cardoso AJG, Nascimento-E-Silva D. The main challenges in standardizing logistics procedures in an organization from the Amazon region. REMUNOM. 2026. https://doi.org/10.66104/qwanbz86

[10] Aritonang AMV, Ciptomulyono U. Improvement operational business process in logistic companies using model-based and integrated process improvement. Hasanuddin Econ Bus Rev. 2024. https://doi.org/10.26487/hebr.v8i1.5255

[11] Kuaites T, Thungwha S. Enabling smart cold chain logistics through standardization and digital transformation: A structural model for reducing food loss in Thailand’s agri-food sector. Sustainability. 2025. https://doi.org/10.3390/su17136085

[12] Zhang P, Fu Y, Lu B. Analyzing the coupling coordination and forecast trends of digital transformation and operational efficiency in logistics enterprises. J Theor Appl Electron Commer Res. 2025;20:211. https://doi.org/10.3390/jtaer20030211

[13] Xu G, Li Y-H, Zeng X. Logistics service standardization management and enterprise diversification. Chin Manag Stud. 2026. https://doi.org/10.1108/cms-11-2025-1164

[14] Pei J, Wang K, Fan W-J. Expansion into logistics: Manufacturer’s supply chain integration strategy. IEEE Trans Eng Manag. 2026;73:261–274. https://doi.org/10.1109/TEM.2025.3639580

[15] Zhang X, Zhao Q-L, Zhang J-J, Yue X. Logistics service supply chain vertical integration decisions under service efficiency competition. Sustainability. 2023. https://doi.org/10.3390/su15053915

[16] Sosunova LA, Astafieva N, Yudakova OV, Petrova N. Problems of integrated planning of logistics activities in the supply chain. SHS Web Conf. 2019. https://doi.org/10.1051/shsconf/20196207001

[17] Roy S. The significance of integration for business operations in logistics and supply chain management. ADHYAYAN J Manag Sci. 2023. https://doi.org/10.21567/adhyayan.v12i2.07

[18] Oliveira BT. Optimization of operational and logistics processes through integrated financial analysis. Revista Gênero e Interdisciplinaridade. 2026. https://doi.org/10.51249/gei.v7i04.3160

@article{1723801,
      author = {André Furlanetto dos Reis, Eliomar Gotardi Pessoa, Fabio Henrique Ferreira},
      title = {Standardization of Logistics Processes in Expanding Organizations: Challenges in Integrating Multiple Units and Brands},
      journal = {Iconic Research And Engineering Journals},
      year = {2026},
      volume = {10},
      number = {4},
      pages = {1382-1387},
      issn = {2456-8880},
      url = {https://www.irejournals.com/formatedpaper/1723801.pdf},
      abstract = {Business expansion across multiple units, brands, channels, and geographic markets increases the need for coordinated logistics processes. This narrative review examines the organizational, structural, and digital challenges associated with logistics standardization and discusses how integration mechanisms may influence operational efficiency. The reviewed literature identifies recurring barriers involving fragmented routines, limited process formalization, channel silos, coordination failures, and differences between local operating contexts. It also indicates that centralization, internal–external integration, shared information systems, common performance metrics, process optimization, and standardized technical parameters can support more consistent logistics execution. However, standardization should not be treated as complete uniformity: expanding organizations must balance common procedures with sufficient flexibility to accommodate market, channel, regulatory, and unit-specific requirements. Evidence further suggests that the benefits of integration depend on governance, digital maturity, information visibility, and alignment among internal functions and logistics partners. Overall, logistics standardization can provide an organizational basis for reducing duplication, improving traceability, and supporting cost efficiency during expansion, but its effects are contingent on implementation quality and organizational context.},
      keywords = {logistics integration; process standardization; business expansion; operational efficiency; multi-unit organizations; supply chain management},
      month = {October},
  }