Entrepreneurship and Sustainability: Viable Business Models for the Services and Industry Sectors

• Author(s): Barbara Andrade Ferraz Martins Hoog
• Paper ID: 1711986
• Page: 767-771
• Published Date: 31-07-2023
• Published In: Iconic Research And Engineering Journals
• Publisher: IRE Journals
• e-ISSN: 2456-8880
• Volume/Issue: Volume 7 Issue 1 July-2023

Abstract

This article explores how entrepreneurial strategies can effectively integrate economic efficiency with social and environmental responsibility, focusing on the development of viable business models in the services and industry sectors. Sustainable entrepreneurship is analyzed as a driving force for both innovation and competitive advantage, moving beyond traditional profit-centric models to embrace green competitiveness and ethical operations. The discussion draws on real-world examples and literature, including the role of public-private partnerships and infrastructure agencies, to illustrate the growing importance of sustainability in contemporary business. Barriers and opportunities are examined, and academic references underpin the analysis of how businesses can foster economic development while generating lasting social and environmental value.

Keywords

Sustainable Entrepreneurship, Social Innovation, Green Competitiveness, Corporate Responsibility, Sustainable Business Models, Public-Private Partnerships.

Citations

IRE Journals:
Barbara Andrade Ferraz Martins Hoog "Entrepreneurship and Sustainability: Viable Business Models for the Services and Industry Sectors" Iconic Research And Engineering Journals Volume 7 Issue 1 2023 Page 767-771

IEEE:
Barbara Andrade Ferraz Martins Hoog "Entrepreneurship and Sustainability: Viable Business Models for the Services and Industry Sectors" Iconic Research And Engineering Journals, 7(1)