A Study of Changing Consumer Trends in the Entertainment Industry
  • Author(s): Mamta Yadav ; Manish Kumar Srivastava
  • Paper ID: 1702493
  • Page: 9-16
  • Published Date: 02-10-2020
  • Published In: Iconic Research And Engineering Journals
  • Publisher: IRE Journals
  • e-ISSN: 2456-8880
  • Volume/Issue: Volume 4 Issue 4 October-2020
Abstract

Entertainment Due to hectic modern lifestyle, various entertainment media helps people reduce their stress level. With the change in technological environment consumers have access to a mix of various different entertainment media like movies, theatre, live concerts, festival carnivals, art and exhibition, the internet, Etc. This paper tells about different entertainment media available to the consumers. It discusses about the changing consumers preferences from traditional entertainment media to modern entertainment media. Further, the authors have also evaluated the various reasons for changing consumer trends for entertainment industry.

Keywords

Entertainment industry, Entertainment media, Consumer trend

Citations

IRE Journals:
Mamta Yadav , Manish Kumar Srivastava "A Study of Changing Consumer Trends in the Entertainment Industry" Iconic Research And Engineering Journals Volume 4 Issue 4 2020 Page 9-16

IEEE:
Mamta Yadav , Manish Kumar Srivastava "A Study of Changing Consumer Trends in the Entertainment Industry" Iconic Research And Engineering Journals, 4(4)