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Role of Social Media in Marketing
Subject area: Management and Commerce · Area of research: Marketing
Abstract
Social media marketing (sometimes referred to by its acronym, SMM) connects service providers, companies, and corporations with a broad audience of influencers and consumers. Using social media marketing, companies can gain traffic, followers, and brand awareness?and that is just the tip of the iceberg.
References
[1] https://www.streampanelus.com
[2] www.wordstream.com
[3] https://www.investopedia.com
[4] https://buffer.com
[5] blog.hubspot.com
[6] https://sproutsocial.com
[7] https://neilpatel.com
[8] https://en.m.wikipedia.org
[9] blog.hootsuite.com
[10] https://www.techtarget.com
[11] https://www.mailchimp.com
[12] https://www.postbeyond.com
[13] https://www.digitaldoughnut.com
[14] https://www.simplilearn.com
[15] https://coschedule.com
[16] https://contentfirst.marketing
[17] https://www.investopedia.com
[18] https://sproutsocial.com
How to cite this paper
@article{1704300,
author = {Amrita Banerjee, Tisha N Kothari, Minal M Jain, Sidarth Jain; Ayush Choudhary, Prof. Thangakumar; Prof. Shankar Prasad},
title = {Role of Social Media in Marketing},
journal = {Iconic Research And Engineering Journals},
year = {2023},
volume = {6},
number = {10},
pages = {529-543},
issn = {2456-8880},
url = {https://www.irejournals.com/formatedpaper/1704300.pdf},
abstract = {Social media marketing (sometimes referred to by its acronym, SMM) connects service providers, companies, and corporations with a broad audience of influencers and consumers. Using social media marketing, companies can gain traffic, followers, and brand awareness?and that is just the tip of the iceberg.},
month = {April},
}