The Importance of a Digital Marketing Strategy to Small Businesses
  • Author(s): Tofail Ahmed ; Navkaar Vipul Sonawala ; Rishab Jain ; Aman Gupta ; Shankar Prasad S; Thanga Kumar R
  • Paper ID: 1704311
  • Page: 495-507
  • Published Date: 24-04-2023
  • Published In: Iconic Research And Engineering Journals
  • Publisher: IRE Journals
  • e-ISSN: 2456-8880
  • Volume/Issue: Volume 6 Issue 10 April-2023
Abstract

The purpose of the study is to show why and how digital marketing strategy is useful for small businesses to prosper and increase business in the modern era of technology where everything and anything is being digitized. We will be showing various methods of digitization and effective methods used by some small businesses.

Citations

IRE Journals:
Tofail Ahmed , Navkaar Vipul Sonawala , Rishab Jain , Aman Gupta , Shankar Prasad S; Thanga Kumar R "The Importance of a Digital Marketing Strategy to Small Businesses" Iconic Research And Engineering Journals Volume 6 Issue 10 2023 Page 495-507

IEEE:
Tofail Ahmed , Navkaar Vipul Sonawala , Rishab Jain , Aman Gupta , Shankar Prasad S; Thanga Kumar R "The Importance of a Digital Marketing Strategy to Small Businesses" Iconic Research And Engineering Journals, 6(10)