Pricing Strategies and Competition: A Game Theoretic Analysis
  • Author(s): Stephen Asiago Orina ; Dr. Yasin Ghabon
  • Paper ID: 1708913
  • Page: 586-592
  • Published Date: 13-06-2025
  • Published In: Iconic Research And Engineering Journals
  • Publisher: IRE Journals
  • e-ISSN: 2456-8880
  • Volume/Issue: Volume 8 Issue 12 June-2025
Abstract

The research investigates pricing strategies and competitive behaviors in oligopolistic structures and monopolistically competitive environments through a Kenyan market analysis. The research studies firm strategic interactions stemming from pricing decisions, using both classical and modern game theory models, such as the Bertrand, Cournot, and Stackelberg frameworks, as well as mixed strategy equilibria. The research examines price adjustments through case analysis from Kenya’s airline industry, combined with the telecommunications sector. The research explores two main pricing strategies: limit pricing and predatory pricing, as well as bundling and price discrimination. The study provides relevant knowledge to policymakers about how theoretical analysis supports the detection of systems and competition promotion through proper regulatory frameworks. The paper demonstrates how game theory provides organizations with advanced capabilities to build better strategies and market positioning in genuine marketplace environments.

Keywords

Game Theory, Pricing Strategies, Competition, Kenyan Market, Oligopoly

Citations

IRE Journals:
Stephen Asiago Orina , Dr. Yasin Ghabon "Pricing Strategies and Competition: A Game Theoretic Analysis" Iconic Research And Engineering Journals Volume 8 Issue 12 2025 Page 586-592

IEEE:
Stephen Asiago Orina , Dr. Yasin Ghabon "Pricing Strategies and Competition: A Game Theoretic Analysis" Iconic Research And Engineering Journals, 8(12)