Home / Current Issue / Paper 1708375
Mutual Funds
Subject area: Management and Commerce · Area of research: Finance
Abstract
Mutual funds have emerged as one of the most popular investment options for retail investors in India, offering diversification, professional management, and liquidity. Among various financial institutions, the State Bank of India (SBI), through its subsidiary SBI Mutual Fund, has played a significant role in promoting mutual fund investments across the country. This study explores the structure, performance, and investor perception of SBI mutual fund schemes, focusing on their accessibility, returns, and risk factors. It highlights various categories of mutual funds offered by SBI, such as equity, debt, hybrid, and ELSS, and compares their historical performance with industry benchmarks. The research also examines the strategies SBI employs to attract different investor segments, especially in semi-urban and rural areas. Through data analysis and investor surveys, the paper aims to assess the overall impact of SBI Mutual Funds on retail investment behavior. The findings suggest that SBI?s strong brand trust, extensive branch network, and digital platforms have contributed significantly to the growth of its mutual fund business. The study concludes by offering suggestions to enhance investor awareness and improve fund performance.
Keywords
SBI Mutual Fund, Investment, Retail Investors, Equity Funds, Debt Funds, Fund Performance, ELSS, Risk Analysis, Investor Behavior, Financial Services.
References
[1] . Society for Capital Market Research and Development, New Delhi.
[2] Saini, S., Anjum, B., & Saini, R. (2011). Investors’ Awareness and Perception about Mutual Funds. International Journal of Multidisciplinary Research, Vol. 1(1).
[3] SBI Mutual Fund. (2024). Official Website – Scheme Information, NAVs, Performance Reports.
[4] Association of Mutual Funds in India (AMFI). (2024). Fund performance rankings, AUM data, category analysis.
[5] Securities and Exchange Board of India (SEBI). (2024). Regulatory framework and updates on mutual funds.
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How to cite this paper
@article{1708375,
author = {K Kishore Naidu, U Sreekanth},
title = {Mutual Funds},
journal = {Iconic Research And Engineering Journals},
year = {2025},
volume = {8},
number = {10},
pages = {1539-1541},
issn = {2456-8880},
url = {https://www.irejournals.com/formatedpaper/1708375.pdf},
abstract = {Mutual funds have emerged as one of the most popular investment options for retail investors in India, offering diversification, professional management, and liquidity. Among various financial institutions, the State Bank of India (SBI), through its subsidiary SBI Mutual Fund, has played a significant role in promoting mutual fund investments across the country. This study explores the structure, performance, and investor perception of SBI mutual fund schemes, focusing on their accessibility, returns, and risk factors. It highlights various categories of mutual funds offered by SBI, such as equity, debt, hybrid, and ELSS, and compares their historical performance with industry benchmarks. The research also examines the strategies SBI employs to attract different investor segments, especially in semi-urban and rural areas. Through data analysis and investor surveys, the paper aims to assess the overall impact of SBI Mutual Funds on retail investment behavior. The findings suggest that SBI?s strong brand trust, extensive branch network, and digital platforms have contributed significantly to the growth of its mutual fund business. The study concludes by offering suggestions to enhance investor awareness and improve fund performance.},
keywords = {SBI Mutual Fund, Investment, Retail Investors, Equity Funds, Debt Funds, Fund Performance, ELSS, Risk Analysis, Investor Behavior, Financial Services.},
month = {April},
}